Launching a Triple-Strain Cannabis Vape Brand
Client: MISTIFI™
Initiative: Go-2-Market Strategy, LACED Agency Brand Starter Kit™
MISTIFI™ is a cannabis vape brand offering a line of Premium Triple-Strain Cannabis Vapes designed for the cannabis connoisseur. LACED Agency successfully launched MISTIFI™ brand to market using a strategic, scalable agency solution we call the LACED Agency Brand Starter Kit™. Delivering brand awareness, brand education, and driving customer acquisitions within key state & local markets, the LACED Agency Brand Starter Kit™ consisted of a myriad of both B2B and B2C marketing deliverables, strategies, and focused tactics; all working together as part of a larger Go-2-Market Strategy for the cannabis brand. These marketing tactics educate and entertain target audiences; consumers, budtenders, retailers, and sales teams; introducing them to the MISTIFI™ brand and the line of premium triple-strain cannabis vape products and where they may purchase legally.
*LACED Agency Brand Starter Kit™ is a Go-2-Market Strategy typically executed within 2-3 months; an agency package that is both scalable and repeatable for brands looking to launch into new markets & expand their product lines. Package Deliverables vary depending on a client’s specific needs. Find out how LACED Agency may support your brand or business, when you schedule a free 45-min consultation with our team. Interested? Schedule your appointment now.
B2B: Business to Business
B2C: Business to Consumer
Cannabis
Services
Go-2-Market Strategy
Marketing Campaign
Creative Production
Social Media
Marketing Campaign
Creative Production
Social Media
Award-Winning Work
Davey Awards Gold
“Integrated Campaign-Promotional & Branding for Integrated Campaign”
1 of 3W3 Awards Gold
“Campaigns-Integrated Campaign for Marketing”
2 of 3W3 Awards Winner
“General Websites-Branding for Websites”
3 of 3MISTIFI™
Brand Launch
LACED Agency Brand Starter Kit™
Product Positioning
- Research & Discovery
- Go-2-Market Brand Strategy
- Product Positioning - 3X Concept Creation
- Regulatory Compliant Cannabis Brand Messaging / state-specific
- 3D CGI Product Modeling
B2C: Business To Consumer
- Website Design & Development
- (SEO) Search Engine Optimization
- Landing Pages with Data Capture
- Email Marketing
- Social Media Marketing
B2B: Business To Business
- Sales Marcom: Flyers
- Sales Marcom: Digital Sales Sheets
- Sales Marcom: Budtender Training Manuals
- Digital Brand Guidelines (media & partners)
"On behalf of the entire Cannabistry & M Plant teams, I want to thank LACED Agency's entire team for all of the work done on our brands, and especially MISTIFI™. The quality has been outstanding and turnarounds have been incredibly quick, working with our tight timelines. We are very excited about turning these brands and products into a great success within the marketplace!! Thank you guys!"
Scott MandellPresident 
"On behalf of the entire Cannabistry & M Plant teams, I want to thank LACED Agency's entire team for all of the work done on our brands, and especially MISTIFI™. The quality has been outstanding and turnarounds have been incredibly quick, working with our tight timelines. We are very excited about turning these brands and products into a great success within the marketplace!! Thank you guys!"
Scott MandellPresident
How We Can Work Together.
After nearly twenty years, we understand each client has a truly unique set of needs and goals. That’s why we offer several ways that your team can flexibly work with ours! Interested? Contact our team to learn more.
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Long-Term
Partnership
Working as your strategic digital partner in an (AOR) Agency of Record relationship driving your business bottom line.
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Strategic
Support
Engaged for a brand launch and/or campaign.
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Quick
Needs
Contracted for extended digital support on a key project initiative.
