Launching a Triple-Strain Cannabis Vape Brand

Client: MISTIFI™
Initiative: Go-2-Market Strategy, LACED Agency Brand Starter Kit™

MISTIFI™ is a cannabis vape brand offering a line of Premium Triple-Strain Cannabis Vapes designed for the cannabis connoisseur. LACED Agency successfully launched MISTIFI™ brand to market using a strategic, scalable agency solution we call the LACED Agency Brand Starter Kit™. Delivering brand awareness, brand education, and driving customer acquisitions within key state & local markets, the LACED Agency Brand Starter Kit™ consisted of a myriad of both B2B and B2C marketing deliverables, strategies, and focused tactics; all working together as part of a larger Go-2-Market Strategy for the cannabis brand. These marketing tactics educate and entertain target audiences; consumers, budtenders, retailers, and sales teams; introducing them to the MISTIFI™ brand and the line of premium triple-strain cannabis vape products and where they may purchase legally.

FAST FACTS @ WORK:

Award-Winning Work

Davey Awards Gold

“Integrated Campaign-Promotional & Branding for Integrated Campaign”

1 of 3

W3 Awards Gold

“Campaigns-Integrated Campaign for Marketing”

2 of 3

W3 Awards Winner

“General Websites-Branding for Websites”

3 of 3

MISTIFI™
Brand Launch

LACED Agency Brand Starter Kit™​

Product Positioning

  • Research & Discovery
  • Go-2-Market Brand Strategy
  • Product Positioning - 3X Concept Creation
  • Regulatory Compliant Cannabis Brand Messaging / state-specific
  • 3D CGI Product Modeling

B2C: Business To Consumer

  • Website Design & Development
  • (SEO) Search Engine Optimization
  • Landing Pages with Data Capture
  • Email Marketing
  • Social Media Marketing

B2B: Business To Business

  • Sales Marcom: Flyers
  • Sales Marcom: Digital Sales Sheets
  • Sales Marcom: Budtender Training Manuals
  • Digital Brand Guidelines (media & partners)

What our clients say...

How We Can Work Together.

  • Long-Term
    Partnership

Agency of Record

Full-Service Agency capabilities. Our team of experts work with you as your strategic partner, driving business growth and the bottom line each quarter. 
  • Strategic
    Support

Monthly Retainers

Ongoing monthly support from LACED Agency experts in a specific area. (Example: Social Media Services)

  • Quick
    Needs

Project
Based

Contracted for a key initiative, campaign, or project. Client will need a designated budget as well as a start and end date.(Example: Website) 

HIRE LACED AGENCY AND START

Digitizing Your
Business Growth

HIRE LACED AGENCY AND START

Digitizing Your
Business Growth

Expert

Team Members

Results-Driven

Approach

Streamlined

Execution

AWARD WINNING DIGITAL AGENCY RECOGNIZED BY

Davey Awards logo
w3 Awards logo

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